The Client

World First Foreign Exchange

The Brief

The UK’s World First Foreign Exchange contacted us after hearing about our prior social media content sharing efforts. They had created a new video and blog post highlighting their foreign exchange services, and wanted to share the content in a way that would immediately engage a social media audience.

Our Response

We created a series of cleverly-worded phrases to use when sharing the video and blog post on Twitter, LinkedIn, Facebook and Google+. It was important to authentically represent the brand and service while also encouraging readers to click on the link. The sharing resulted in increased traffic to their website and a high number of views on their YouTube channel.