On this website and across our social media platforms, you’ll see us talk a lot about content – exceptional, engaging, authentic, inspiring, high quality and meaningful content.
Content is everything you and your business put out for the world to see. It can be online only and include website content, blog post content, industry news content, social media post content, and even an eBook or three. But content can also be more traditional – reports, submissions, press releases and policy documents.
Think of content as every written word you use to market, sell or inform others about your business and brand, whatever medium you might use to get the message across.
And this is where we come in. We help you get your message across. We write your business content.
But we don’t just write any old content. We rely on our background in business, government and the online world to write exciting, engaging words that deliver your message, strike a chord with your readers and bring them back for more.
Our founder is Russell Ward, one of Australia’s most exciting lifestyle and travel bloggers, responsible for the successful website, In Search of a Life Less Ordinary.
For the past three years, he’s been writing online for thousands of readers, steadily growing his following across social media, and learning the value of high quality, engaging and inspirational content. He’s also an experienced business writer and has a history with professional services firms and government.
The International Writer is a culmination of his blogging experiences, former careers in communications and policy, and passion for content writing aimed at the international and travel and tourism fields.
We mainly work with small and medium enterprises. It’s rewarding to see the results of our efforts when we help a small company with its writing needs – we might write their website copy or draft a series of online articles for their blog subscribers, lead a Twitter chat or article write for their magazine. Whatever it is, we write to ensure that particular organisation meets its business goals.
Our specialty is international trade. With a background in online and careers spread across different continents, the international arena is where we want to be. We’ve worked with small business, medium enterprises, international brands, start-ups, government and not for profits in Australia, Germany, the UK, US, and even Romania.
In 2014, our focus will be on the emerging economies of South America – primarily Brazil and Colombia. It’s a region we’re passionate about and two countries where we want to do more.
We’re excited about the future, keen to get to know you better, and looking forward to sharing news, commentary and thoughts here on this blog.